(Transcript) Five Common Writing Mistakes That Readers Hate




Morgan MacDonald : Hello, hello. Welcome to the replay. It’s Monday. It’s lunchtime, and it’s time for your lunchtime Scope about writing… Hey guys. Hello. Welcome as you’re joining. Lots of familiar faces. Pop in and say high. Tell me where you’re coming in from. Tell me what you’re writing…


Ayesha (https://twitter.com/LeAyeshah ) : Hello.


Morgan MacDonald : … Hey Ayesha. Good to see you…


Shalon Ironwood (https://twitter.com/ShalonIronroad ) : Hey Morgan!


Morgan MacDonald :  … Hey Shalon… How are y’all doing today? Everybody having a good weekend? I was not on Periscope AT ALL this weekend. I was very proud of myself. I was like, “I’m taking it off” [laughter] . We went mini-golfing. Par 27 for the kids [laughter]. They’re really bad at mini-golfing, but it was cute to watch them. They’re five and three [laughter].


Shalon Ironwood : (https://twitter.com/ShalonIronroad ) [thumbs up]


Morgan MacDonald : …Thanks Shalon. Yeah.  It was fun. It was a good weekend. And now…


New York James (https://twitter.com/jimifisher ) : Hello.


Morgan MacDonald : Hey Jim! First time in. How are you doing? Where [are] you coming in from? Your profile says ”New York”. Are you REALLY in New York? I lived in New York. It was CRAZY [laughter]. We lived in Brooklyn for a few years… for three winters – as I count it. It wasn’t quite three years, but it was three winters in Brooklyn, which was intense, and we had small kids. Now we’re in Texas.

So welcome, welcome, everyone as you’re joining today. We’re doing a lunchtime Scope on writing, and…


New York James (https://twitter.com/jimifisher ) : Yes, Long Island.


Morgan MacDonald : … Long Island. Nice. I taught at Molloy College. [I] LOVE Long Island. So fun.


Bluesparkcol (https://twitter.com/CourtneyOLIN ) :  I spent mine writing my intro and conclusion of my thesis.


Morgan MacDonald : Courtney, you spent yours writing the intro and conclusion of your thesis. Yeay! [clapping]. Good job. Super productive, and nice that you wrote BOTH the intro and conclusion at the same time, because they are indeed bookends, and SHOULD be written at the same time. So props for that.

Okay guys. Let’s talk about some common writing mistakes that readers hate. So I’m going to go through all five, for the benefit of the people that are watching the replay. Then if you want to ask questions, stick around and we’ll talk about whatever you want to talk about with writing.

So these are five things that I see writers do all the time… Thanks for the hearts guys… Yeah. If anything resonates while we’re talking, go ahead and tap the screen and let me know, and that way I can know what works for you guys. And if you’re not following me, and you like to talk about writing, hit the little “Peri Dude” down there, and click the plus sign – or I think it’s a check, and then it turns into a plus. I don’t know. But follow me. We talk about writing a lot. It’s fun… thanks for the hearts.

All right. I’m ready to go now. So the first common writing mistake – well actually, I want to preface. So don’t freak out, because readers are really generous. We tend to approach writing as if everyone is judging our every single word. But honestly, when a reader connects with your message they’re really…


Shalon Ironwood : (https://twitter.com/ShalonIronroad :  Yes. Follow. Morgan rocks!


Morgan MacDonald : …Oh thanks Shalon!… They’re really generous with your writing. So if you make an occasional mistake,  or something is not worded in the perfect way, readers are usually going to still support you. So when you’re writing don’t imagine that you’re writing to the most critical people. Imagine that you’re writing to someone who’s really supportive and wants you to succeed in your writing. That will help relieve a lot of that pressure.

But there ARE a few things that WILL drive your reader crazy, and it might not be what you would expect. So the first one is : a repetitive sentence structure. [You’ve] never thought about that, maybe. Did you? [laughter] We all have habits. I have habits . Every one of us here has habits about how we write sentences. So one of MY major habits is [that] I write in threes. So I’m always saying, “Here’s the points”, and then I end in a group of three – gosh, I should have written out an example [which] would have been a good idea.  But I might say that, “Writing is a really good idea, so you should start with blogging, and journaling, and free writing.” So that’s a group of three. I ALWAYS do groups of three.

So a reader will eventually pick up on that, and they’re like, “Why does she always do groups of three?” So change it up. Do two. You don’t two. You don’t really have to do three. Do four. Whatever. There’s not rule. Just, kind of, change it up a bit.

Another common, repetitive sentence structure is [that] people start with [a] beginning phrase, and they’ll say something like, “For instance,” or “For example,” or “In this way,” comma.


Shalon Ironwood : (https://twitter.com/ShalonIronroad )  : Gosh! I haven’t even looked at my structure patterns!


Morgan MacDonald : Oh, Shalon, you haven’t even looked at your sentence structure patterns. I know. These are like things that most people don’t EVER think about, but when you edit a lot of papers you start to notice them. So a lot of people will start with that intro phrase that is like two or three, or even four words, and then “comma”. “In the beginning”, comma; “As we found”, comma. And, even worse, we tend to use the exact same phrases over again. So if you write a ten page paper you might use “Although,”… Hi from Brazil… like TWENTY times in a ten page paper [laughter]. That’s really going to drive your reader crazy.

So when you read through, make a little note. What ARE your sentence structure patterns… Thanks for inviting followers Shalon. That’s awesome… So just write out a little sticky note to yourself, and say, “What patterns did I notice about my own writing?”…. Hello, hello. Chivas is joining, and – sorry, these names are so hard to read – Charlinho… I am from Houston. I’m Scoping from Texas today. And it may feel like it’s really hard to notice these sentence structures at first, but you’ll get really familiar with them, and then you won’t even need to refer to your list.

So that’s tip number one, and we’ve got four more to go.  If you guys and up needing to hop off… Oh, hey Charles. Sorry. Oh, I see, Charlena, Charles, got it… If you end up…


Lauren (https://twitter.com/guitargal85 ) : Structure issues/patterns are a plague.


Morgan MacDonald : Guitargal? Yeah, structure issues and patterns are the plague. Once you start to notice them it’s like that tic that you’ve never noticed before. Like if you have a boyfriend, girlfriend,  spouse – or whatever – and you didn’t notice that they do something really repetitively, and then one day you DO notice, you’re like “Oh! Now iit bothers me all the time.” [laughter] It’s the same thing with our OWN writing. We don’t notice it, and then when we DO notice it we’re like, “Oh my gosh. I need to stop this.”

But before I get too much farther…


Jenn Vazquez (https://twitter.com/jennvazquezfit ) : I have family in Houston! Love Texas!!!


Morgan MacDonald : … You have family in Houston. Yeay! Houston is crazy hot right now… I DID take Scope Notes . So if you don’t want to write these down that’s totally fine – I did not do an intro. Okay, I’ll do an intro . But I am putting these on my web site http://www.paperravenediting.com/periscope . I’m going to put the replay and a transcript up here too, but “Scope Notes” up there will open up the Evernote file. [Then] you can browse my other Scopes. Anyway. Okay. So, if you have to hop off, go to http://www.paperravenediting.com/periscope .

I didn’t even do an intro! It’s Monday, and my brain is gone. I am Morgan Gist Macdonald. I’m a writing coach, editor, and author. My web site is http://www.paperravenediting.com . I help writers write. I am actually refocusing and rebranding. I am focusing all of my energy on helping people to write BOOKS. So if you have a book that is in your body and soul, and it’s calling to you…


Padraig O’conner (https://twitter.com/oconnorpadraig ) : Hi Morgan!


Morgan MacDonald : …Oh hi Conner! Thanks for popping in and saying hi… If you have a book inside of you, and you know it’s there, I would LOVE to work with you. I coach writers all the way from the beginning of the book process – like brainstorming and free writing – all the way through the conclusion [and to] finished manuscript [which is] ready to publish. So it’s a fantastic process…


Bluesparkcol (https://twitter.com/CourtneyOLIN ) :   Oh. You don’t do academic writing anymore?


Morgan MacDonald : …Okay. Courtney. You need to email me [laughter] …


Lauren (https://twitter.com/guitargal85 ) :  Sending you DU love girl! Finally getting around to writing my book.


Morgan MacDonald : Thanks guys…  Yes, I’m going to get around to your book. Courtney, you need to email me. I will consider editing your dissertation, because we have been in contact before. Also, I have a TEAM of people who I am working with now who are fantastic editors. So we need to get in touch.


Jenn Vazquez (https://twitter.com/jennvazquezfit ) : it’s been on my list for years!!!


Morgan MacDonald : … It’s been on your list for years? So you need to write your book, GuitarGal, for sure. All right, I totally got sidetracked. We had five common writing mistakes that we were talking about here. Number one was a competitive sentence structure. Number two – you might now this already.

Number two : stiff, formal language. Now we’re not talking about big words. Readers are often okay with big, or uncommon, words. But what they’re usually NOT okay with is really STIFF wording. So when we start to use the kind of language that we used in high school and college English paper classes; when we start using phrases like, “In which,”… “So, there are three cases in which we might consider adding an apostrophe.” It’s like, “In which”? No one actually SAYS that [laughter]. I mean, even when it is grammatically correct, no one talks that way. When we start to use words [or] phrases like “Hereafter”, and “Hitherto”, and these types of phrases that you really know that you’re using them when you’re trying to impress someone. You can feel it in your bones when it’s not something that you would actually say. And the best way to identify this stiff, formal language is to read your writing out loud…


Jenn Vazquez (https://twitter.com/jennvazquezfit ) :  Whence forth.


Morgan MacDonald : Whenceforth. Yeah Jenn exactly [laughter] … Read your writing out loud. And this is totally stepping out of your comfort zone, but it will you identify the phrases that you are using that really just are not conversational. I’m not saying that you need to “dumb down” your language. Readers are FINE with big words. What they’re NOT fine with is something that sounds really stiff, and reminds them of being in a classroom. They want to talk to you one-to-one. They want to hear your words and advice, and they don’t want to feel like you are giving them a lecture in words, essentially.

So that’s something to really watch out for. So that’s mistake number two. I think the reason [people] do this is really and truly because we want to sound like we know what we’re talking about. We want to sound more academic, or formal, or knowledgeable, or like we have expertise, and we think that using this, sort of, high, formal language will help give that impression off. But that’s NOT what your reader is looking for from you. Your reader is actually looking for connection, understanding, empathy – a knowledge, yes. They’re looking to you for knowledge, but it doesn’t have to be from a high ivory tower kind of place. They want the knowledge from you who you really are.

Even if you’re writing academic papers.  I know academia is its own thing. Okay. If you’re an academic, read Helen Sword’s book. I don’t even remember what it’s called. Helen Sword. It’s like her most famous book. “Sword”… S – W – O – R – D. She did this HUGE qualitative study on academics, and the types of papers that they write and read. Even academics do not like to read academic papers – seriously – [laughter] because of the language…



Ayesha (https://twitter.com/LeAyeshah ) :  “Stylish Academic Writing”?



Morgan MacDonald :  …Yes, Ayesha, “Stylish Academic Writing”. That’s the one by Helen Sword…. It’s just a turn off.  It’s a human nature thing. Whoever you are, we don’t like the stiff language. Now there’s a SPECTRUM of casual language. So when you’re writing a blog post you can be super casual [and] use contractions [and] personal pronouns all over the place. When you’re writing a bit more formal language it’s fine – I should have had an example. Next time I’ll bring an example to read. I don’t have one with me… You can use the high vocabulary. You can use a little bit more jargon. You can use more formalized sentence structures. But they STILL want to feel like they’re talking to a person, a human, who has real life experiences. Okay. So that’s the take home point. Helen Sword’s book will change your life, and will help you publish more in academia. But, particularly when you’re writing for lay audiences, or businesses, or people who might come off on your blog, they really want to make sure that they know that they’re talking to a real human person.

Alrighty. Number three: lack of subheadings. Okay. Subheadings are the KEY for helping people to read your writing. So a subheading is just when you break the paragraph with a bolded title that briefly describes what the next section is going to be talking about. So whatever you’re writing, whether it is a blog post or a book, you should really have a subheading every two to three pages. Well, actually for a book it’s every two to three pages, [and] for a blog post it’s every like – I wouldn’t go more than five paragraphs without having a subheading – because a subheading is what helps people to understand the structure of your writing, more than anything else. Because when we’re writing we’re making all of these points, right? And they’re, sort of, in this logical, linear order…. Thanks for the hearts guys,… But it makes more sense to us than it does [to] the reader, because we have been thinking and processing this structure for a while, and the reader is just now coming to it. This is their first time through, and they need a map. Your subheadings are the map for the reader, because they get five paragraphs in and they’re like, “Okay. I already, kind of, forgot where we are.” [laughter] Even [for] your smartest readers it’s hard to read the sentence to understand it, read the paragraph to understand the larger point of the paragraph, and the by the time [they] get through five paragraphs [they’re] like, “Wait a second. What happened ten paragraphs ago?” [laughter].



Kathy (https://twitter.com/AndersonBizSupp ) : Subtitles keep people reading.



Morgan MacDonald : …Exactly. Thank you Anderson. Yes, you are SO right. Subtitles keep people reading…Exactly, [because] they SEE that you are making a point somewhere down the line [laughter]. They’re like, ‘Okay. There’s a subheading coming up. We’re getting somewhere. We’re going into new territory. This is going to be good.” So it keeps them interested, and willing to engage your writing.

All right. So first we have repetitive sentence structure. Second we have the stiff, formal language, [and] third we have lack of subheadings… Thank you. Thanks for the thumbs-up… Fourth, acronyms. Some of you may use acronyms more than others. But if you use acronyms, be careful, because people really hate acronyms [laughter]. I realize [that] in some instances you really NEED to use acronyms. But when you’re finished writing something, go back. So don’t worry about it WHILE you’re writing, [because ] you’ll just freak yourself out. Use the acronyms if it’s helpful when you’re writing. But when you’re DONE writing, go BACK, and if you can like bird’s eye [view] look down at the paper [and] see more than like five to seven acronyms on a page it’s like “Whoa!” Okay. Go back. [laughter] , and start replacing the synonyms, even if it’s something vague, like “the department”, or writing out the whole word again. I mean, something…



Kathy (https://twitter.com/AndersonBizSupp ) : Good points!



Morgan MacDonald : …Thank you. Thanks Anderson… So something to remind them what the acronym is. Because that’s really the issue, that even your smartest readers, if there are too many acronyms – even if they know what the acronym is – they lose the connection with WHY the acronym is important. So that’s, kind of, the main message here. It’s easy to RELY on things like acronyms, but they’re honestly going to drive your reader absolutely nuts, even readers in your same industry. They’re just not readable. They’re not real words. They’re substitutes, you know?


Holly Gillen (https://twitter.com/hollygstudios ) : Hii.


Morgan MacDonald : …Hey Holly G. Thanks for joining. And Sharon. You’re awesome. Thanks… So we’re coming up on the fifth point, but I’m going to do a recap, and there are Scope Notes, so I will show you where those are.

Okay. So the fifth major common writing mistake that readers hate is a chapter, or a section, that ends suddenly. Okay. Let’s be honest, when we’re writing, this is just because we get really tired and we’re like, “Um… the end.” [laughter] So this is something that you can do after you’ve written the first draft – whether it’s a blog post or a whole book. After you’ve written the first draft, go back and look at each – especially each chapter. Each chapter really needs to have a sum up – a “feel good” moment. Because likely…


Lauren (https://twitter.com/guitargal85 ) :   Boo sudden endings.


Morgan MacDonald : … Boo sudden endings. [laughter] I know. I’m totally with you… likely, if it’s a book, they’re going to put the book down at the end of the chapter. So you want to think [about] what you want you want the feeling – or the emotional connection with the reader – to be when they put the book down. So that ending is so, so important.

And think about your reader’s habits. So, this is MY OWN reading habits – we’re going to talk about a book for just a second longer. When I’m reading a book I will often begin a chapter [and] read like – I don’t know, it depends how tired I am if I’m reading at night. I’ll read like five pages, and then the next time I’ll pick up in the middle of the chapter and read, sort of, five or ten pages at a time. I’m even a pretty avid reader, but life is just BUSY, for ALL of us, right? So we read five, ten, [or] MAYBE twenty pages at a time. Then we put it down [and] pick it back up right in the middle.

So the ending of the chapter is SO important because you need to remind your reader what they covered in that chapter. You need to remind them that that chapter WAS really important. It had a purpose, and that they needed to HEAR that message. Then you need to leave them with like this “feel good” like , “This is going to apply to your life, or to your study, or to your research in some way.” Write, kind of, of “feel good” connection moment. Then a little look forward. I little preview of what’s coming up next. If you do that preview right you’ll get them to AT LEAST start the next chapter, and that momentum is really key…. Thanks for the hearts guys. I really appreciate it. And you invited someone! Thanks Anderson…

So the best way to end up a chapter, is [with] a wrap up summary of the points you’ve made, and why that chapter was important to the reader. And you want to leave it with NOT JUST bullet points. It can’t be just a bullet point list of summaries, because that’s not engaging. You need the wrap up to really pull them in…



Jyotsna Ramachandran (https://twitter.com/JyotsnaR ) : Hey Morgan!



Morgan MacDonald : … Hey Jyotsna! Thanks for joining. Good to see you… to really pull them in, and feel like this chapter was IMPORTANT to them. Not just a summary bullet point list, but like paragraphs DESCRIBING why this can really impact either their life, or their research, or their business, or whatever. Then a little preview into the next chapter.

All right, guys. So let’s do the quick recap. If you DO have to jump off – I know some of you have been with me for a little bit – go to my web site : http://www.paperravenediting.com/periscope . That is where – especially for my key content Scopes, you can see the Scope Notes right there, [and] I will post a replay and a transcript as well. So you can see some of my most recent Scopes. They all have the Scope Notes…


Jyotsna Ramachandran (https://twitter.com/JyotsnaR ) : http://www.paperravenediting.com/periscope


…Thanks Jyotsna, for posting that… They all have the Scope Notes, replay and transcript. Alrighty, let’s do the recap.

So five common mistakes that most readers hate – ALL readers hate [laughter].  The url again : http://www.paperravenediting.com/periscope .

Number one : repetitive sentence structure. Beginning your sentences with things like, “Although” comma, “However” comma, “In the beginning” comma. That’s annoying. Or, what I do very often is the ending in threes, [like] “You should try writing including blogging, journaling, and free writing.” You know, the groups of threes. I do that all the time, [and] need to stop that [laughter] . But this is the sort of thing that you write the first draft, and then you go back in and when you’re editing you can write down YOUR tendencies for repetitive sentence structures…


Kathy (https://twitter.com/AndersonBizSupp ) : lol


Morgan MacDonald : … Thanks Anderson. I know… Okay. Number two : stiff, formal language. Whatever kind of writing you do, whether it’s blog posts, or books, or academic writing, people want to connect with people. They want to feel like they’re talking to a real person, NOT someone who’s up on a stiff stage giving a lecture like a robot. Even if you are presenting really quantitative, heavy research the words will be much more engaging if they feel like they are coming from a real person. So the best way to determine whether you’re using stiff language is to read it out loud, and if you FEEL cheesy, you SOUND cheesy. So, that’s ONE way to do it.


Okay. Number three : lack of subheadings. Subheadings are really important to keep your reader engaged, [and] keep them looking forward to the next point. But it’s also important to help them understand the main logic and streamlined structure of your writing. If you’re writing a blog post I would put in a subheading AT LEAST every five paragraphs. If you’re writing a book I would put in a subheading AT LEAST every two to three pages, because it’s that MOTION of turning the pages that makes people get lost in the paragraphs. So you want to remind them where they are with those subheadings, and where we’re going with the logical structure.

Number four – this will be more applicable to some that others, but it’s a biggie for those who use them –  acronyms. People HATE acronyms [laughter]. Even people in your FIELD hate acronyms. So this is another thing you do after you have written. Don’t worry about it when you’re doing your first draft, but go back and remove those acronyms whenever you can.  Replace them with a general word [or phrase], like “the department”, or  “the movement”, or whatever. OR replace it with the whole whatever the acronym stands for – the whole five words, or whatever. Every time you do a new chapter, remind people what the acronym is. Because like we just talked about with reader habits, they’re probably picking up the book over several days, and in different reader sessions.

Number five : readers hate a chapter, or section, that ends really suddenly. It feels like a breakup, where the writer doesn’t care about you anymore [laughter] … Thanks for the hearts guys…  So the ending of the chapter is super, super, super important. Consider your readers’ habits, [such as that] they’re going to be reading the chapter in chunks, and they’re going to get to the end and, kind of, have forgotten what the chapter was about. So remind them, NOT in a summary bullet point list, but in a nice, caring paragraph describing what was covered in the chapter, and why it’s important to them, and how it’s going to change, or transform their life, research, business, [or] whatever. Then give them a little sneak preview into the next so that maybe you’ll get them to turn the page and keep reading.

So that’s it guys. Those are the five points. You can catch the Scope notes, and very soon the replay and transcript on the web site. Does anybody have any questions? Do you have any things that you hate, or habits that you know you have that might be helpful for other people on the Scope? Type them in and let me know…


Lauren (https://twitter.com/guitargal85 ) :   All great tips Morgan. Thanks girl. DU. Thanks for the inspiration. Lauren.


Morgan MacDonald : …GuitarGal, thank you. Thanks. Oh, Lauren. Glad to know that, GuitarGirl Lauren.  I’ll remember that [laughter].


Kathy (https://twitter.com/AndersonBizSupp ) :  Do these pertain to novels, or also business/web writing?


Morgan MacDonald : … Do these pertain to novels, and business… Yes, yes, yes. All of the above. Acronyms, I would say, is the main one that, kind of, depends on the genre. But I read sci-fi sometimes, and sometimes authors who write novels often get really into their own acronyms. Tony Ribbons even does this – and Tim Ferris, I think, too – [where they have] these acronyms they just come up with, and they think they’re really cool. And I guess they ARE cool, but you forget what they are [laughter]. So the author gets really attached to the acronym, but the reader really [couldn’t] care less about the actual acronym.


Kathy (https://twitter.com/AndersonBizSupp ) : Hate flowery descriptive adjectives.


Morgan MacDonald : .. Flowery, descriptive adjectives. Yes, yes. I totally agree. Anderson , what’s your real name – Oh, Kathy. I just pulled up your profile. Oops! Almost blocked you. I’m not very good at periscope yet [laughter]… Kathy, yes. Sometimes adjectives are good, especially for fiction writing – and really even non-fiction writing, when you’re trying to set the scene [about] why something is important. But you can FEEL when it’s over the top, right? Read it out loud, and if it sounds cheesy, it IS cheesy.


Lauren (https://twitter.com/guitargal85 ) :   Can you be over conversational “in your own world” in a memoir?


Morgan MacDonald : … Can you be overly conversational, in your own world, in a memoir?… I think memoirs have a lot of room for playing with this style, because it IS a memoir, and it is about you, [and] your own style is really dictated by who you are. So I think conversational is really fine. What happens in memoir, a lot of times, is [that] the author gets really turned inward in thinking about her [or his] own story. And while your story is important – that is, the main plot that’s driving the book forward – what’s EQUALLY important is how you want the reader to change through reading the memoir. You want your reader to change their perspective, or their mind, or their life, or their heart, about SOMETHING, right?


Kathy (https://twitter.com/AndersonBizSupp ) :  Great, thanks… Back to work!


Morgan MacDonald : … Back to work. Good job Kathy. I appreciate it. Thanks for coming in. Yeah, it’s a lunchtime Scope, so I’m hoping to give you all some inspiration and then you go write… So, for instance, I working with an author right now, [and] it’s like quasi-memoir, quasi-advice, quasi- [?]. She is an engineer who has gone back to work. She has kids now, and she wants to write this book about helping girls to have the confidence to become an engineer. Of course, that’s probably her own story because she WAS an engineer, so she’s talking about that. But our goal is to always to always keep in perspective that the bits and pieces of HER story that we choose to tell are PURPOSEFUL. The purpose is to help the reader change her mind about how she thinks of girls and engineering. Does that, kind of, make sense?

So there’s always a main driving purpose – some change [or] transformation – that you want the reader to go through by reading this book, and every story that you tell should contribute to that purpose. So when you’re writing a memoir you always want to think, “What is the main transformation that I want the reader to go through when reading this book?” [Then] all of your stories should center around that, [and] be for that purpose. Does that, kind of, make sense? It’s very abstract. Some of this stuff, when we  talk about writing, sounds very abstract until you’re actually IN a manuscript looking at it.

So does anyone else have questions that you want to talk about? I’m around for a couple of more minutes and then I have to go do some of my OWN work. I know, Mondays are hard. It’s hard to get back to work [laughter], especially since I was on a Periscope fast over the weekend. I did not – well, I might have watched ONE Scope – but it’s very hard.

Alrighty guys. Well, feel free to hit me up on Twitter. It’s the same handle @morgangmac (https://twitter.com/morgangmac ) . I will be on Twitter for the rest of my lunch [break], and I’ll answer some questions if you want. And I’ll see you tomorrow for another lunchtime Scope on writing. So hit the little Peri-dude, if you haven’t already, and follow me. And tomorrow – in fact, I’ve planned out my Scopes for the week – we’re talking about the best way to pull your reader into your writing. It’s going to be very good. I have extensive notes on this one. Okay.


Lauren (https://twitter.com/guitargal85 ) :   Definitely! Thanks girl! Back to the real world! Lauren.


Morgan MacDonald : Thanks Lauren. Thank yáll for tuning in, and hopefully I will see you tomorrow. Bye.
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